Evaluation Question 4- Who would be the audience for your media product?

In general the main audience for my media product will be any people who enjoy listening to and hearing about rock music. More specifically my magazine is aimed at 14-18 year old male teenagers, however it can be enjoyed be anyone who has a passion for rock music. The widest group of people that my magazine could appeal to would probably be people aged 12-40. Generally after the age of 40 people are more interested in classic rock which my magazine doesn't focus on very much. I used the questionnaire to help me with some parts of the customer profile and the results can be seen here: http://sams-mediablog.blogspot.co.uk/2011/11/questionnaire-data.html
My customer profile sums up my ideal customer perfectly-

         
'Mike is 17 years old and has a keen interest in rock music. In his spare time he enjoys playing the drums and has recently started a band with some of his mates. He also spends a lot of time online like most teenagers finding new songs and bands, and also enjoys playing video games whilst listening to them. His favourite bands at the moment are Breaking Benjamin and Three Days Grace, however he also likes some classic rock occasionally e.g. AC DC. In the summer he goes to festivals like Download and Sonisphere with his mates. The magazines that he reads the most are Kerrang and NME, however he doesn't read any consistently. He is more focused on having fun than studying for school.'


A picture of my ideal customer can be seen here: